Our Story

Our Story

Our Story

The Shooting Party is an independent airgun and shooting sports specialist based in Staffordshire, supplying shooters across the UK with carefully selected airguns, optics, pellets, accessories and PCP charging equipment. Behind the business is decades of hands-on shooting and industry experience. We don't simply sell products from a catalogue. We work closely with manufacturers, develop our own product ranges, import specialist brands and choose equipment based on performance, reliability and value. Whether you shop with us online or visit our Staffordshire showroom, our aim is simple: to offer quality shooting products, knowledgeable advice and a level of service that gives you confidence in what you are buying.

Shop Airguns and Shooting Accessories

Built on decades of shooting experience

The Shooting Party was founded by Mike Hurney, a keen shooter for more than 40 years who has been actively involved in the shooting industry for over two decades. Mike's experience extends well beyond retail. His background includes senior involvement with recognised names within the UK shooting industry, including Airgun Sport, the company behind the AGS and Logun brands, as well as Webley, one of Britain's best-known historic shooting brands. That combination of personal shooting experience and commercial industry knowledge continues to shape the way The Shooting Party operates today. We understand that shooters want equipment they can rely on, clear advice and products that offer genuine value rather than simply the lowest possible price.

From shooter to shooting industry specialist

Over the years, Mike has travelled internationally researching airguns,
sporting optics and shooting equipment while building long-standing
relationships with manufacturers and specialist suppliers.

Those relationships allow The Shooting Party to work directly with
manufacturing partners, helping to influence product specifications,
performance and pricing.

Rather than simply accepting whatever is available, we look at what
shooters actually need and work with manufacturers to create or source products
that combine practical features, dependable performance and competitive
pricing.

That approach can be seen throughout the airguns, optics, pellets and
shooting accessories available from The Shooting Party today.

Products developed by shooters, for shooters

Our experience within the shooting industry means we take a hands-on
approach to the products we stock and the brands we represent.

Explore our ranges

Air rifles

Air rifles

We continually review our product range and work with suppliers to
identify equipment that delivers the balance of quality, performance and value
our customers expect.

Browse Our Full Range

More than an online airgun shop

While many of our customers shop with us online, The Shooting Party is
also a bricks-and-mortar shooting specialist.

Our Staffordshire showroom gives customers the opportunity to see
products in person, ask questions and get practical advice from a team that
understands the sport.

Visit our Staffordshire showroom

Our showroom is conveniently located close to the M6 Toll, M42, A5 and
A38 and approximately 20 miles from Birmingham.

We stock a broad selection of airguns, pellets, optics and shooting
accessories, with some products available exclusively in store.

Free off-road parking is available for customers visiting the showroom.

Plan Your Visit

PCP bottle filling

The Shooting Party is also a specialist supplier of PCP airgun charging
systems and operates an on-site filling station for PCP shooters.

Our facilities can fill suitable cylinders up to 300 BAR, making our
Staffordshire showroom a convenient destination for local shooters requiring a
refill.

Buy, sell and part exchange

We are happy to consider used airguns for purchase or part exchange
against another gun.

If you have an air rifle or air pistol you are considering selling or
trading in, contact us and we can discuss the options available.



Sell or Part Exchange Your Airgun

Expert advice from people who understand shooting

Choosing the right airgun or shooting equipment is not always
straightforward.

Different shooters have different requirements, budgets and levels of
experience, which is why we believe knowledgeable advice remains such an
important part of what we do.

Whether you are choosing your first air rifle, looking for a new PCP
setup, comparing scopes or trying to find the right pellet for your rifle, our
team is happy to help.

You can contact us before ordering, speak to us by telephone or visit
the showroom for advice in person.

Quality, value and service

The Shooting Party was created around a simple idea: provide shooters
with well-designed, reliable products at sensible prices while offering the
knowledge and service to support them properly.

That principle still guides the business today.

We continue to research new products, work with specialist manufacturers
and expand our ranges, but we remain focused on the same things that matter
most to our customers: quality equipment, fair pricing, knowledgeable advice
and dependable service.

Join The Shooting Party

Whether you are an experienced shooter or just getting started, we would
be delighted to help you find the right equipment.

Visit our Staffordshire showroom, browse our ranges online or contact us
if you need advice before making a purchase.

Contact The Shooting Party